Once you put together your speech, you gotta ***deliver*** it. Duh.
### Delivery, Delivery, Delivery!
For [[Demosthenes]], the three most important canons of rhetoric [[for Demosthenes, the three most important canons of rhetoric are delivery, delivery, delivery|are delivery, delivery, delivery]]:
![[for Demosthenes, the three most important canons of rhetoric are delivery, delivery, delivery]]
### It's all delivery, all the way down
At a certain point, all the other canons fall under delivery, since delivery is just the final product __of__ everything else. It's everything.